Saturday, April 14, 2007

Bastardization

So on my way to work the other day, I experienced another one of my pet peeves. A stupid local car dealer's new radio ad came blaring out over the airwaves, to the tune of Johnny Cash's "Ring of Fire" song. I sat there and listened in disgust for about 10 seconds and thought, where the hell has creativity gone? I can see the meeting now, "Hmm, what can we do with a new commercial...something that will speak to our target demo...lets take a classic song, and bastardize it to promote our cars..." We saw it with that dumbass with the banks singing U2's "One," and that was an abomination in and of itself. C'mon people, can you not do your own thing? Isn't that what you get paid for? I'm sure if the Man in Black had heard this commercial, he would walk into that dealership and (see above.)